Mike Leotta

Player/coach role. Led and mentored the product design team while designing core product experiences, mobile app architecture, and design system.

• Rearchitected the Fi mobile app to optimize for key customer journeys and utilizing a cohesive design system.
• Developed AI features related to pet health insights and summarization.

Key results: Increased App Store rating from 3.6 to 4.6, DAU +36%, Net Promoter Score +9.

• Mobile Design
• AI
• Figma
• Design Management
• Start-up Leadership
• UX Design
• Visual Design
• Prototyping
• Design Systems
• UX Research

Google Photos – Lead Designer on Organization & Discovery

• Returned to Google to lead design on video editing in the Google Photos app, however the position was soon cut due to the tech sector turndown.
• Ultimately reassigned to Photos Organization & Discovery, focusing on non-memory photo experiences.
• Designed exploratory Generative AI concepts for Photos search, organization, and memories.

• Mobile Design
• AI
• Figma
• UX Design
• Visual Design
• Prototyping
• Design Systems

Design Lead on Rider Platform, Search, and Journey Assistant experiences.

• Designed and architected a scalable, consistent, self-service product platform for Lyft sub-teams to utilize in Rider experiences.
• Created a comprehensive system of standardized components, interactions, and rules.

• Design Systems
• Mobile Design
• AI
• Figma
• UX Design
• Visual Design
• Prototyping

Joined Citizen as a Staff Product Designer; became Head of Design in 2020, managing a four person design team.

• Led design on several core features including: mapping, messaging, video, and safety awareness.

• Mobile Design
• Figma
• Design Management
• Start-up Leadership
• UX Design
• Visual Design
• Prototyping
• Design Systems
• UX Research

Design leader on consumer, enterprise, and education products used by millions of international users on iOS, Android, and the Web. Product work includes:

• Area 120 – Co-founder, Design & Product Lead. Founded a start-up in Google’s in-house incubator.
• Google Expeditions – Design Lead
• Google Forms – Design Lead
• Google Drive – Platform Design Lead for iOS and Web
• Google Plus – Core stream experience designer
• Google News – Web and mobile designer

• Mobile Design
• Product Management
• Figma
• Design Management
• Start-up Leadership
• UX Design
• Visual Design
• Prototyping
• Design Systems
• UX Research